We are closed from COB on Tuesday 23rd of Dec and reopen at 8:30 on Monday January 5th
In the meantime, catch up on all of the important happenings at ATC over the last 12 months.
2025 has been a landmark year for ATC. In January, we joined LED Group – marking a significant new chapter whilst launching innovative products and expanding our capabilities across the UK and Ireland.
Joining LED Group
In January 2025, LED Group acquired ATC, bringing us into a portfolio of building electrification brands including ROBUS and FuseBox. Headquartered in Dublin, ATC has been a renowned brand in energy efficient electric heating, hand drying solutions and automation controls across the UK and Ireland since 1991.
The acquisition strengthens LED Group’s portfolio across commercial, industrial, and residential segments, further elevating its positioning in building electrification and energy transition. For ATC, it provides the opportunity to grow through LED Group’s more comprehensive commercial reach.
ATC continues to operate independently. The talented ATC team remains dedicated to their existing roles, and Brian Walsh continues as Managing Director with the full backing of LED Group’s extensive resources and support. ATC’s founder and chairman Ciaran O’Reilly has transitioned to a senior advisory role.
The transaction closed in Q1 2025 following approval from the Competition and Consumer Protection Commission (CCPC). LED Group is backed by funds managed by the Power Opportunities strategy of Oaktree Capital Management, L.P.
Mick G. Slein, LED Group CEO, said at the time: “This partnership marks a new chapter for ATC and is another milestone in our building electrification buy and build strategy. We have watched ATC grow for many years and have taken inspiration from their customer-focused approach.”
Ciaran O’Reilly and Brian Walsh commented: “ATC has grown immensely over the past 34 years, and we are incredibly proud of the journey we have taken with our customers and suppliers. We believe this exciting new chapter with LED Group will provide ATC with access to additional resources and new markets, whilst continuing to allow us to serve our customers with the same exceptional quality and innovation that they’ve come to expect from us.”
Product Launches in 2025
Alongside the LED Group integration, we launched two significant additions to our product range this year.
The Aeris ECO WiFi Arrived in September
Ceramic core technology. Die-cast aluminium fins. Four operating modes including one specifically for landlords who need control without constant intervention. Open Window Detection that actually works. Integration with Tuya SmartLife for proper smart home connectivity.
This radiator represents something important: we didn’t just stick WiFi on an existing product and call it smart. We engineered it from the ground up to be efficient, controllable, and genuinely intelligent.
The ceramic core heats up fast and holds heat longer than traditional elements. The die-cast aluminium distributes that heat evenly – no cold spots, no hot patches. And the Open Window Detection? It stops you heating the outdoors when someone leaves a window open, which happens more often than anyone wants to admit.
For commercial installations – hotels, schools, rental properties – the Landlord mode solves a real problem. Property owners can set parameters that prevent energy waste whilst still allowing occupants reasonable control. It’s the kind of feature you don’t know you need until you’ve dealt with heating bills spiralling out of control in rental units.
The Aeris ECO WiFi launched whilst we were integrating with LED Group. That’s not easy to pull off.
The MyATC App: Making Loyalty Actually Useful
In July, we rolled out something the trade had been asking for: a loyalty programme that isn’t a pain to use.
The MyATC app turns regular ATC product purchases into rewards redeemable at Tesco, M&S, Starbucks, Just Eat, TK Maxx, and other retailers. A hundred points when you sign up, then one point for every £2 spent on ATC products through wholesalers.
But here’s what makes it actually useful: it’s not just about rewards. The app gives contractors instant access to our complete product catalogue, technical specifications, installation guides, and purchase history tracking. You can check specs before visiting your wholesaler, pull up installation guides on site, and keep track of what you’ve bought for which job.
It’s the kind of tool that saves time when you’re on a job and need information now, not after you’ve called the office or spent 20 minutes searching online.
Points accumulate automatically when you upload invoices for ATC purchases. Redeem them whenever you want. Simple, straightforward, no complicated rules about minimum redemption amounts or expiry dates that mean you lose points before you can use them.
The Content We Published (And Why It Matters)
We’ve also been writing throughout 2025 – not corporate announcements or thinly-disguised product catalogues, but articles addressing real questions from the people we work with.
“Keeping Homes Cosy This Christmas” wasn’t just a winter product showcase. We covered our heating range, yes, but we also explained our heating design service – the free heat loss calculations that take the guesswork out of specifying the right heating solution. Too many installations under-spec heating to save money upfront, then customers complain about cold spots all winter. Or they over-spec, and running costs become ridiculous. Our design service eliminates both problems.
“The Professional’s Guide to Smart Heating Solutions” explained why the iLifestyle range has earned its reputation with installers. Straightforward installation that doesn’t require specialist training. Clear technical documentation – no poorly translated manuals or guessing games. UK and Ireland-based support teams who actually understand the product. These things matter when your reputation is on the line with every installation.
“Why Yesterday’s Heating Solutions No Longer Cut It” explored the shift towards ceramic radiator technology and what “smart heating” actually means beyond marketing buzzwords. It’s easy to claim products are smart. It’s harder to explain why radiant heat from ceramic cores feels more natural than convection heating from traditional elements, or why Open Window Detection isn’t just a nice-to-have feature but a genuine money-saver over a heating season.
We also published guides on outdoor heating for hospitality venues, oil-filled radiator efficiency for property managers trying to understand running costs, and the broader landscape of modern heating for UK properties going through retrofits or new builds.
Each piece focused on practical information – the stuff that actually helps people make informed decisions, not the marketing fluff that clutters most trade publications.
Key Developments Throughout 2025
Beyond the major acquisition and product launches, several themes defined our year:
Expanded capabilities. LED Group’s resources and scale have opened doors to projects and developments that would’ve taken considerably longer to pursue independently.
Market momentum. The building electrification transition continues to accelerate, with more properties shifting away from fossil fuels each month. Our position within LED Group’s broader electrification portfolio serves this growing market well.
Quality focus. Throughout the integration, we’ve maintained our commitment to engineering products that solve real problems, with support contractors and wholesalers can rely on.
Clear communication. Our content strategy this year focused on practical information – technical guides, product explanations, and installation advice without unnecessary marketing language.
Reliable support. We’ve maintained fast, knowledgeable technical support throughout the transition, ensuring continuity for customers and partners.
2026 and Beyond
Looking ahead, we’re well-positioned for continued growth. LED Group’s backing enables investment in product development at a greater scale, with our R&D roadmap including technologies we’ve been developing for years.
The partnership with ROBUS and FuseBox creates opportunities for integrated solutions across lighting, heating, and circuit protection – all backed by unified support infrastructure.
The building electrification transition continues to reshape the UK and Irish property market. ATC’s heating, hand drying, and automation control solutions play an important role in this shift, and we’re now better resourced to meet growing demand.
We’re maintaining what’s made ATC successful – quality products, reliable support, and a customer-focused approach – whilst leveraging the additional capabilities LED Group provides.
Thank You
To our team, customers, partners, and suppliers – thank you for your continued support throughout 2025. The transition to LED Group has been smooth thanks to everyone’s cooperation and trust.
2025 marked a significant new chapter for ATC. We’ve expanded our capabilities whilst maintaining the quality and service standards we’ve built over 34 years.
Here’s to 2026.
